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Omar Faruk
Jun 23, 2022
In Welcome to the Food Forum
This week's Ask An SEO question comes from Real Estate Photo Editing Alex in Chicago. "We are a credit union and we regularly promote on the product page of our website. Our hero image has a target keyword on h1. I want to bring the promotion to the fore, but rank I don't want to remove keywords that are useful for attaching, so I have placed a small "special offer Real Estate Photo Editing column" under the hero. What do you think: is it possible to make the offer more prominent in the hero and remove the keyword, or is it better to keep the offer in a discreet space below it? " The simple answer here depends on the situation ... However, for SEO purposes, if you don't want to Real Estate Photo Editing change the H1 text to post a promotion, it can compromise the existing ranking and traffic for that page. If your goal is to maintain the ranking of Real Estate Photo Editing your existing primary keywords, adjusting or changing H1 will have a negative impact. advertisement Continue reading below However, it is relatively safe to change the hero image itself . Holds the primary keyword on H1 Hesitate to remove the keyword from H1 because you are generally happy about where the page is ranked for that particular term or phrase and are worried about lowering the ranking and losing traffic. I think you are doing it. Whatever the promotion, is the traffic from the temporary Real Estate Photo Editing promotion immediately equal to or better than the traffic that is consistently obtained from the established trophy period, even if it can be ranked high immediately? Probably not ... but I don't know what the variables here are. Therefore, you need to do a keyword survey to Real Estate Photo Editing answer that question. Look at the search volume for each term and think, "I'm already ranked second in this phrase, and the number of new visits per month is X. "You may or may not be able to go one page for this new phrase, and you may be able to bring in Y new visits based on the amount of KW. advertisement Continue reading below Assuming that the answer to "traffic from temporary promotional Real Estate Photo Editing phrases quickly replaces or exceeds traffic from existing target keywords" is probably hesitant, also traffic and / or ranking. Assuming you're a KPI you're worried about, I think it's a bad idea to replace that precious evergreen
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Omar Faruk

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